Customer loyalty goes just so far

 In the June 12 Yukon News, NorthwesTel CEO Paul Flaherty suggests that Yukoners keen to switch over to the new phone competitors should consider how NorthwesTel offers more than 300 jobs in the Yukon. I don't think staf

In the June 12 Yukon News, NorthwesTel CEO Paul Flaherty suggests that Yukoners keen to switch over to the new phone competitors should consider how NorthwesTel offers more than 300 jobs in the Yukon.

I don’t think staff jobs are the responsibility of the customer. It is a strange suggestion. It stretches the concept of loyalty a bit far and does not seem like the best PR message. Hopefully, he’ll reconsider that and explain that what he really meant was he’s happy to enter into this stage of vital competition in the communications sector and will work hard to streamline and creatively re-arrange the jobs he is so proud of supplying.

I understand how there will likely be some downsizing but it is not the customers’ responsibility to save them. It is the now-competitive company’s job to make staying with NorthwesTel worthwhile. Business models unite. But I’m fairly certain that all Yukon communication customers will hold whoever their provider is up to high standards. That will be equal.

Ross Burnet

Whitehorse

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